Privacy policy

Your privacy is of great concern to us. When collecting, processing and using data during your visit of our website, we take the following measures to ensure the protection of your personal data. This privacy policy also contains information on your rights with regard to personal data.

I. Controller under Art. 4 No. 7 EU-GDPR

1. Name of the controller

Arineo GmbH

2. Managing directors

  • Frank Jakobi
  • Martin Renker
  • Martin Schweicher
  • Dr. Marko Weinrich
  • Dr. Frank Wilkes

3. Address of the controller

Arineo GmbH
Paulinerstr. 12
37073 Göttingen

4. Data Protection Officer

Michael Vogelbacher
consileo GmbH & Co. KG
Bahnhofstr. 5
53572 Unkel

II. Purpose and Data Minimisation

Please note the following information regarding the nature, scope and purpose of the collection and use of personal data by Arineo GmbH. This information applies to the following website(s):

We collect and use your personal data solely within the framework of the European General Data Protection Regulation (EU-GDPR) and the legal provisions of the German Federal Republic. Below we inform you about the nature, scope and purpose of the collection and use of personal data. There shall be no processing for purposes other than those laid out below. You may access this Policy anytime on this website.

III. Safe Data Transfer

We’re using a safe data transfer means by using SSL/TLS encryption. This means that data you enter into and submit via forms on our website is protected. To ensure that a data transfer is safe, you should pay special attention to the “s” in “http(s)” next to the website name you’ve typed in your browser. Additional information: the web browser you’re using contains extensive information about safety measures and encryption, which you will find in the help notifications.

IV. Processing of your personal data

Your personal data is processed in the following cases:

1. Data transmission and logging for system-internal and statistic purposes

For technical reasons, your web browser automatically transmits data to our webserver when you access our website. This data includes, inter alia, date and time of access, URL of the referring website, file viewed, amount of transmitted data, browser type and version, operating system and your IP address. This data is stored separately from other data you enter when using our service. We are not able to associate this data to a particular person. This data is analysed for statistical purposes and will subsequently be deleted.

2. Cookies

This website uses cookies. Cookies are strings of information that a website stores on a visitor’s computer or mobile device and that the visitor’s browser provides to the website each time the visitor returns. Cookies help improve websites’ user-friendliness and thus users (e.g. by storing login data), as well as with the collection of statistic data on website usage and analysis and improvement of our services. You can influence the use of cookies: most browsers have an option for limiting or completely disabling cookie storage. Please note that this might affect your use and in particular your comfort of use.

3. Query forms

For the query form we are using the web analysis service ClickDimensions provided by ClickDimensions LLC (5901 Peachtree Dunwoody Road, NE, Suite B500, Atlanta, GA 30328, USA). This allows us to link the query form to our CRM and answer to customer requests more quickly and efficiently. Your provided data will be send to and processed from a cloud sever within the USA, Canada, Australia or the within the European Union. Subsequently, the data will be send to our CRM and deleted from ClickDimension’s cloud servers. After your inquiry has been dealt with, your data will be deleted after 3 months at the latest, unless the processing is necessary within the scope of the contractual relationship (or its initiation). 

ClickDimensions is certified by the Privacy-Shield-agreement and hereby guarantees to apply European data protection law. You can check the Privacy Shield agreement here. You can find ClickDimension’s data privacy policy here.

4. Web analysis

Web analysis tool: ClickDimensions

For our website we use ClickDimensions, a web analysis tool by ClickDimensions LLC (5901 Peachtree Dunwoody Road, NE, Suite B500, Atlanta, GA 30328, USA). This allows us to track and analyze the activity of visitors to our websites for the duration of the visit. ClickDimensions uses so called “Cookies”, small text files which will be stored at your device and allow the statistic analysis of the use of our website. The information gathered by ClickDimensons (e.g. the visited websites, Your IP address, duration and frequency of visits to our websites) will be stored and processed on a cloud server from ClickDimensions in the USA, Canada, Australia or within the European Union. Afterwards the data will be send to our Customer Relations Management System (CRM) and be deleted from ClickDimension’s cloud servers.

You can access further information concerning Implementation and use of Cookies by ClickDimensions here. You can access ClickDimension’s data policy privacy here.

The recorded data will be possibly given to third parties by ClickDimensions if there is a legal duty or if third parties process the data on behalf of ClickDimensions as processors. Your personal data will be matched with existing data in our CRM. Please note that we can eventually identify you via an existing IP address. The processing is lawful because our legitimate interest of providing an attractive and customer friendly
website, adjusted to customers wishes and needs override your interests and fundamental rights and freedoms as data subject according to Art. 6 I lit.f) EU-GDPR. You can disable the installation of Cookies in your browser options. At our websites we use a tracking script from ClickDimensions with an opt-out-solution. This means, that you will be asked from a popup whether you wish the activation of Cookies the first time you visit our websites. If you deactivate the script, no information will be sent to ClickDimensions beyond this point with the help of a so-called “opt-out-cookie”. The “opt-out-cookie” is valid for 6 months. If you visit our websites against after 6 months have past or if you have delete the corresponding cookies in the meantime or deactivated cookies for our websites completely, the popup will appear again.

If you have already given your consent, you can install a “opt-out-cookie” by clicking here. The recording by ClickDimensions at our website will be hindered in your browser as long as the opt-out-cookie remains installed.

Use of SalesViewer® technology

This website uses SalesViewer® technology from SalesViewer® GmbH on the basis of the website operator’s legitimate interests (Section 6 paragraph 1 lit.f GDPR) in order to collect and save data on marketing, market research and optimisation purposes. In order to do this, a javascript based code, which serves to capture company-related data and according website usage. The data captured using this technology are encrypted in a non-retrievable one-way function (so-called hashing). The data is immediately pseudonymised and is not used to identify website visitors personally. The data stored by Salesviewer will be deleted as soon as they are no longer required for their intended purpose and there are no legal obligations to retain them. The data recording and storage can be repealed at any time with immediate effect for the future, by clicking on in order to prevent SalesViewer® from recording your data. In this case, an opt-out cookie for this website is saved on your device. If you delete the cookies in the browser, you will need to click on this link again.

Google Analytics as a web analysis tool

This website uses Google Analytics, a web analysis service by Google (“Google”; for users within the EU: Google Ireland Limited, Gordon House Barrow St, Dublin 4, Ireland; for others: Google LLC 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA). Google Analytics uses cookies. The information generated by the cookies about your use of this website is transmitted to a Google server in the USA and stored there. Through the IP anonymisation activated on our website, your IP address will be shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area in order to guarantee an anonymised collection of IP addresses (so-called IP masking). In exceptional cases, the full IP address will be transmitted to a Google server in the USA and shortened there. Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity and internet usage. According to Google, the IP address transmitted by your browser as part of Google Analytics is not combined with other data from Google.

You can obtain more information in Google’s Privacy Policy here, Google’s Explanation “How Google uses information from sites or apps that use [Google] Services” here, information about advertising here, as well as information and ways to deactivate personalised ads here.

Browser Opt Out
You can prevent Google from collecting the data generated by the cookie and relating to your use of the website (including your IP address) and processing this data by Google by adjusting your browser settings to store cookies accordingly or by downloading and installing the browser plug-in available here.

Mobile Opt out

You can also prevent Google Analytics from collecting your data by using an opt-out cookie by clicking on the link below. An opt-out cookie is set to prevent your information from being collected on future visits to this website: deactivate Google Analytics

5. Google Web Fonts

To make our website more readable, we use web fonts by Google via an API (application programming interface). When you visit our website, these fonts are kept in your browser’s cache. To this end, the browser connects to Google servers and your IP address will be transmitted to Google along with the information that you have visited our website. If you visit our website via a browser that is incompatible with web fonts, our website will instead be shown in one of your computer’s standard fonts.

6. Google reCAPTCHA

We use the Google service „Google reCAPTCHA“ on our website. It helps us make sure that only humans enter data on our website. This way, we protect our website against entries by automated programs and against misuse (spyware, spam). To this end, reCAPTCHA analyses your behaviour as a website user as soon as you visit our website. The service analyses, inter alia, your IP address and the duration of your visit. According to Google, however, this data will not be connected to other data, unless you are logged into your Google account. Google might process this data via servers in the US. Google is self-certified under the EU-US-Privacy Shield (data protection shield). This means that Google agrees to ensure a data protection level equivalent to the one in the European Union. You can verify Google’s Privacy shield status here. You can obtain further information about Google reCAPTCHA here. You can obtain further information about data protection from Google here, in Google's Declaration on the Processing and Usage of Data, as well as obtain tips on how to safeguard your data here.

7. Doubleclick by Google

Since we show YouTube videos on our website, this website automatically uses “Doubleclick by Google”. Just like YouTube, DoubleClick belongs to Google. DoubleClick uses cookies for adverts and to measure the ads’ success. To this end, your browser receives a so-called pseudonymized identification number (pID). According to Google, DoubleClick cookies do not contain personal information. However, Google uses the cookies and the pID to identify which websites have been visited, to offer ads via multiple websites and to analyse which ads have been shown and/or clicked on. DoubleClick can process so-called conversions with the help of cookie IDs, which are related to ad inquiries. In addition, please note that Google can link your visit of this website to your Google account in case you’re registered and logged in with one of Google’s services. Even without registration or login, Google has the technical means to retrieve and save your IP address. Google will transfer and store the information obtained by the cookies to a server in the United States or to another EU-third country.

If you do not wish to receive personalised advertisement, you can set your settings accordingly here. To prevent tracking, you have the following possibilities:
  • change the cookie settings in your webbrowser so as to block third party cookies,
  • deactivate conversion tracking cookies by Google, by blocking cookies from the domain “”. Please note that this setting will only last until you delete cookies.
  • use a browser plugin in common browsers (Chrome, Firefox, Microsoft Edge) to ensure permanent ad settings. To this end, please visit this page.
You should note, however, that such settings might prevent our website from functioning properly. You can obtain more information about DoubleClick by Google here.

V. Data subjects and categories

Data subjects include clients, website users, vendors and business partners, as well as staff members. Within the scope described in “Purpose and data minimisation”, data categories include IP address as well as (when using the query form) name, email, address, subject and message.

VI. Legal basis

The legal basis for storing, processing and transferring your data is your consent (for example to receive a newsletter; Art. 6 I 1 a), 7 EU-GDPR and § 7 II No. 3 of the German Unfair Competition Act (UWG)), our legitimate interest to constantly improve our communication with users by using web analysis tools, as well as to ensure that only humans enter data on our website; interests which are not overridden by your interests or fundamental rights and freedoms requiring protection of personal data (Art. 6 I 1 f) EU-GDPR), or in case of the query form, a legitimate interest in a quick means of answering queries (Art. 6 I f) EU-GDPR) or in order to take steps at the request of the data subject prior to entering into a contract (Art. 6 I 1 b) EU-GDPR). 

VII. Erasure of data

When the purpose expires and there are no legal requirements to keep your personal data, we will delete it. In principal, data is only stored for the duration of the above-mentioned purposes.

VIII. Transfer of data

There is no data transfer to third countries.

IX. Rights of the data subject

Under the EU GDPR and at any time, you have the right to address the controller or our DPO (see above) and request information on how your data is process. You also have a right to rectification of your data and delition of your data. Or you can have the processing restricted, meaning a right to have processing limited to parts of your data. At any time, you may object to the processing of your personal data. When you do so, we will check whether there are any conflicting legal transmitting and processing obligations and inform you accordingly. You also have a right to data portability, meaning that we hand over your data in a structured, commonly used and machine-readable format determined by us upon your request.

In addition, if you feel that we do not treat your personal data properly and as laid out in this Policy, you have a right to complaint to the supervisory authority responsible for your country. When you’ve given your consent to the processing of your data you may, of course, revoke your consent at any time. If you receive advertising from us, you also have a right to object at any time so that we stop sending you ads. For questions regarding data protection, our data protection officer is available via

X. Youtube

1. Privacy Policy for YouTube videos

We use the YouTube plugin. YouTube is a Google service. You can recognise the plugin from the black “Youtube“ symbol or from the video embedded on our website you can click on. If you click on the symbol or content on our website, your browser will establish a direct connection to the YouTube servers. Thus, the YouTube server will receive the information which specific page of our website you have visited. If you are also logged into your YouTube or Google account, YouTube/Google can connect your surfing behavior to your personal profile. To prevent this, you can log off your YouTube/Google account before clicking on the aforementioned symbol/video. You can find more information in Google’s Privacy Policy here.

XI. Social Media

We have put up buttons / logos with simple links to the social networks Facebook, Twitter and Instagram as well as YouTube. This means that no data is transferred to these networks as long as you remain on our website and do not click on the logo. For data transparency, we would like to inform you about the data processing which takes place when you visit these social media presences or when you share content from our website via one of the networks. You can prevent the collection and processing of data which is generated by the network cookies and related to your use of the network in question (including your IP address) by changing your cookie settings before clicking on one of the logos to visit the social network. Most browsers offer an option for restricting or completely blocking the cookie storage. Please note that the use and the user comfort might however be limited without cookies. You can also activate the “do not track” setting in your web browser, deactivate script code in your browser or use a so-called script blocker.

You can find privacy / data protection information regarding the social networks Xing here and Linkedin here.

1. Privacy policy for the use of our Facebook / Instagram fan pages 

Below we inform you about the data which is processed when you visit our Facebook fan page. As operator of our fan page, we receive anonymous visitor statistics (“insights”), which are prepared by
Facebook based on data Facebook collects. These page insights are aggregated data helping us get a better sense of how users interact with our fan page. We do not receive personal data. This means that we do not receive information on individual personal data belonging to visitors of our Facebook fan page. As operator of the fan page, Facebook and we are joint processors (Art. 26 EU-GDPR) for these visitor statistics (insights), with Facebook bearing the majority of the responsibility. The legal basis for using the insights data is our interest under Art. 6 I 1 f) EU-GDPR to offer information and a means communication for interested parties and clients via social networks. We use this insights information for economic and communicative purposes, including to remain competitive as a company.

Facebook (for users with the European Union: Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland; for others: Facebook Inc., Hauptsitz: 1 Hacker Way, 94025 Menlo Park, CA, USA) places cookies on the device you use for your visit of our fan page (i.e. your computer or your mobile device). These cookies store information in web browsers and will remain valid fort wo years unless they are deleted. Facebook receives the information stored in the cookies, stores and processes it. This not only happens when you use Facebook services such as our fan page, but also when you use services offered by other members of the Facebook company group as well as services offered by other companies who use Facebook services. Facebook partners and third parties also use cookies on Facebook services to offer their services to Facebook or to companies placing ads and sponsored content on Facebook.

Please note that the cookie will be set upon your visit of our Facebook fan page regardless of whether you have a Facebook account or not. If you do have a Facebook account, Facebook collects and processes data upon accessing the fan page, in case you have disclosed this information in your Facebook account. This includes your age, gender, relationship status, employment status as well as information about your life style, your interests and your purchases or shopping behaviour (demographic data). Facebook also collects and processes geographical data such as your location. Facebook uses both types of data to offer customised information and advertisement (personalisation). Facebook can link this data to your person. If you do not have a Facebook account, the cookie placement at least collects your IP address, information about
your device, the region or possibly the more exact location where you use your device, time and duration of your visit and estimates the above-mentioned demographic data via your surfing behaviour.

You can prevent the collection of data through the cookie and related to your use of the website (including your IP address), its transfer to and use by Facebook by changing your cookie settings before visiting the Facebook fan page. Most browsers offer an option for restricting or completely blocking the cookie storage. Please note that the use and the user comfort might however be limited without cookies. You can also activate the “do not track” setting in your web browser, deactivate script code in your browser or use a so-called script blocker.

You can obtain more information in Facebook’s Privacy Guideline here, Facebook’s cookie guideline here, information on page insights data here, and read about advertisement settings in the Data Protection Information.

You may obtain more information in Instagram's Privacy Policy here, and check Instagram's cookie guideline.

2. Privacy Policy for the use of our Twitter presence

When you call up our Twitter page, Twitter (Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103 USA) places cookies on the device you use for your visit (i.e. your computer or your mobile device). Thus, Twitter receives information on the kind of device you use as well as your IP address. If you have a Twitter account and disclosed additional information to Twitter, such as your email address, phone number, your contact list and a public profile, Twitter will also link this data to your visit of our Twitter presence. Twitter Inc. uses this information, inter alia, for personalised ads and to suggest other Twitter users you might be interested in following. Please note that the cookie will be set upon your visit of our Twitter presence regardless of whether you have a Twitter account or not.

To show you personalised content, Twitter may, in addition to tweets you post yourself, also analyse which tweets you read, “like“ or retweet, it may also analyse additional information to find out which subjects you are interested in, your age, which languages you speak, as well as additional analyse additional signals. When you have a Twitter account, Twitter will at least learn which tweets you read and thus know where your interests lie. With a Twitter account, you can change the personalisation settings. You can find out which data Twitter has collected about you by clicking here.

When third party websites integrate Twitter content, might receive log files about the website which was visited. According to Twitter, Twitter does not link your web activities with your name, email address, phone number or user name and deletes, obfuscates, or aggregates it after a maximum of 30 days. Twitter states that it does not collect this data from browsers it believes to be located in the European Union or EFTA States. We might process data you disclose on Twitter (user name, content published via your account, especially tweets) when retweeting or answering tweets you have published or by linking you in our own tweets.

You can obtain more information in Twitter’s Privacy Policy, on this page, as well as in Twitter’s Explanation on settings for Safety and Security.

XII. Maps by Wikimedia

Through an API (application programming interface), our website uses the map service Maps by Wikimedia (The Wikimedia Foundation Inc., San Francisco, USA). You will recognise this by the maps on our “how to find us” site. To use the Wikimedia Maps functions, information on your use of our website including your IP address are usually transmitted to and stored by a Wikimedia server in the U.S. According to Wikimedia, the IP address is not linked to other Wikimedia data. Please note, however, that Wikimedia has the technical means to use the data received at least for identification of individual user or usage data.

You can find more information on the use of usage data in Wikimedia’s Privacy Policy; Wikimedia’s terms of use can be found here.